Typically, the task of managing the social media presence of a company or a public person is the job of a dedicated social media account manager. While many attempts have been made in recent years to provide more automation to account managers, complete workflow automation has still to be achieved. Pokedem is a social media management application that aims at filling this gap, recommending actions that could be performed by the account manager to increase the popularity of a Twitter account and the engagement of its audience. By casting the problem in the setting of recommendation systems, Pokedem is able to provide account managers with a complete tool for automating their daily activities.
|Titolo:||Pokedem: An automatic social media management application|
Corcoglioniti, Francesco (Corresponding)
|Data di pubblicazione:||2017|
|Appare nelle tipologie:||4.1 Contributo in Atti di convegno|